Live Wildly / Integrated Campaign

Stretching from the Panhandle to the Everglades, the Florida Wildlife Corridor is the lifeblood of Florida, it’s 18-million acres affecting both the state’s ecology and economy. But despite its reach and importance, public awareness is low. And with urban development booming statewide, protecting this critical green infrastructure is urgent. Our team was tasked with developing a vibrant, public-facing brand campaign to build an engaged network of advocates committed to protecting the Corridor for generations to come.

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